Black Friday and Cyber Monday are not only for selling products!
In BFCM 2023, it’s the best time to focus on selling services this holiday season for three good reasons: 1. Consumer spending on services was expected to…
In BFCM 2023, it’s the best time to focus on selling services this holiday season for three good reasons:
1. Consumer spending on services was expected to rise by 3.1% in 2023.
Consumer habits have changed, we now see brands are selling services and bundling products with them, which wasn’t the case earlier.
Ref. https://www2.deloitte.com/us/en/insights/economy/spotlight/consumer-spending-inflation-services.html
2. Services are more immune to inflation.
You may not get that new skin product, but you will get your haircut done no matter what!
3. Selling more services does not increase your post-purchase challenges as it does for products.
Sell services in the holiday season using Shopify and Sesami and get them booked for later; unlike products, the surge in demands and sales won’t make you worried about inventory and fulfillment bottlenecks.